13 Apr Senior Key Account Manager (Québec)

About Us

Our company, a leader in the healthy beverage market in Canada, stands out for its commitment to offering high-quality products and its ambition to maintain its leadership position while exploring new growth opportunities. As part of our expansion, we are seeking a passionate, dynamic, and experienced Senior Key Account Manager to manage and develop major accounts such as Sobeys and Metro, as well as other key clients in Quebec.

Main Responsibilities

Key Account Management and Development

• Develop and maintain strong strategic relationships with buyers and key decision-makers at major accounts (Sobeys, Metro, etc.);
• Act as a Category Manager for clients to optimize their product assortment and profitability;
• Align client objectives with the company’s short- and long-term vision and goals;
• Determine retail execution priorities for the merchandising team;
• Ensure seamless communication in French and English and negotiate effectively to drive sustainable growth.

Business Strategy and Performance Analysis

• Analyze sales data (POS, shipments, Nielsen, past promotions) to identify trends and growth opportunities;
• Develop and execute business strategies and tactics to protect and expand market share in a competitive environment;
• Define and implement the 4Ps (Product, Price, Place, Promotion) by optimizing product offerings, pricing, and promotional campaigns.

Distributor and Financial Performance Management

• Ensure alignment with the company’s strategic objectives;
• Forecast demand for the assigned territory based on historical performance and client needs;
• Take full responsibility for P&L management, including annual budgeting and approval of commercial expenses.

Tracking and Reporting

• Establish and monitor annual revenue and profit objectives in line with the overall budget;
• Prepare regular performance reports, analyze sales results, and adjust strategies accordingly;
• Manage client portals to confirm promotional activities and discounts.

Required Skills and Qualifications

• University degree in business administration or a related field, or equivalent experience;
• 5 to 7 years of experience in key account management within the food or beverage sector, with a strong knowledge of the Canadian retail market;
• 3+ years of direct experience working with assigned clients (e.g., Metro, Sobeys, and others);
• Experience in natural and organic categories is an asset;
• Advanced proficiency in Microsoft Office and client data portals (e.g., IRI);
• Proactive and entrepreneurial mindset, with the ability to work under pressure and achieve ambitious goals;
• Excellent communication skills, capable of building meaningful relationships and inspiring action;
• Fluency in French and English, both spoken and written;
• Strong analytical skills, with the ability to leverage data to drive business decisions;
• Excellent negotiation and client relationship management skills;
• Willingness to travel up to 20% of the time to meet with clients;
• Valid driver’s license.

What We Offer

• A fast-growing and innovative company;
• Products focused on health and wellness;
• A company culture based on collaboration and leadership;
• A unique opportunity to manage strategic accounts and have a direct impact on the company’s growth;
• Comprehensive group insurance and dental coverage;
• Access to telemedicine services;
• Monthly car allowance;
• Health and wellness fund.